2022 - time for your social media to shine!

We are now into the second quarter of the year, so its time to get planning.

This is the perfect time to get your social media planned and mapped out for next year - and set your goals.

Start by looking at your profile and seeing what you like and don’t like about it - write it down.

Then look at your insights and look at what posts did well - write down what topics that they cover, and this will be the basis for your posts for next year.

Then think about how your social media goals can help your salon goals for the year. Do you want to hit a particular target? How will you achieve this with the help of social media? What kind of posts/reels/stories etc will help educate and convert your followers?

Start your content planner as well - pop in important dates, holidays, specific days that your salon observes, etc - this can be in a spreadsheet.

Over the first three months of the year (between clients of course) keep building up your content ideas, scheduling and writing posts, and gathering media and ideas. You don’t have to have it all done by the end of the three months but by the time you hit April, and busy times, you will have a great foundation.

If you have any questions, please feel free to DM me over on Instagram!

Taryn xx